SALES MANAGEMENT ARAVIND – 09901366442 – 09902787224
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ARAVIND – 09901366442 – 09902787224
SALES
MANAGEMENT
1. New Indian consumer goods company would like to enter Indian
market, you being their Sales Director what are the steps you will initiate,
explain each step with one example.
2. One of the Indian Pharma company you have recently joined them
as their Head of Sales and Marketing of pharmaceutical generics, you will
notice that, the company is not able to sustain sales as per their annual sales
budget, due to several low price generics manufacturing companies which was
affecting their top-line and bottomline. Work out how will you take care this
situation and work out a effective strategy to improve the revenue generation
and expand the market at the same achieve topline and bottom-line as per the
sales budget.
3. Indian Industrial chemical manufacturing company well established
in West zone covering 4 states, now they would like to expand their market
geographically in the South zone covering 5 states:
a. Work out sales team deployment in each state, and explain basis
of your deployment and how will you carry out recruitment.
b. What is the basis you will choose the specific state for your
market expansion programme.
Assignment Solutions, Case study Answer sheets
Project Report and Thesis contact
ARAVIND – 09901366442 – 09902787224
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